Connect To Online Customers
Kush Media Specializes in E-Commerce Cannabis Platforms
Before the legalization of Cannabis, purchasing cannabis products was not a simple task. Most of the time, tobacco shops would sell glass products or rolling papers labeled for tobacco use only, and cannabis users would strategically purchase them for their own purposes. The legalization of Cannabis brought it out of the shadows and converted the industry into a place for legitimate businesses to flourish.
While e-commerce in cannabis is on the rise, consumers still cannot “purchase” cannabis online. The cannabis industry differs from other e-commerce industries because the transaction still needs to be cash based according to regulations. The specific means we have of setting up e-commerce will capture the necessary information to make the final transaction as smooth and efficient as possible for your consumers, while following all compliance regulations.
Cannabis retail is here for good. Many business owners in the realm of wellness, beauty, health, or another CBD commodity have considered the expansion into cannabis products at one time or another. No matter the way you enter into the cannabis industry, having a thorough understanding of the market and its rapidly evolving landscape is crucial to long-term success. Things like payment system requirements, possible friction in the customer experience, or other potentially damaging business, economic, or financial factors are likely to come into play–having an experienced marketing team skilled in e-commerce in your corner will set your business up for success during this transition.
Cannabis marketing should not only be about selling the products, but the primary factor while branding cannabis should be to provide complete information about the products and their effects. Ensuring you are meeting these guidelines to protect your brand is only possible with a well-optimized cannabis website and valuable content.